Marketer · Author · Builder
Twenty-nine years of getting businesses found, chosen and called. Now building the AI-run systems that do it for them.
Marketing & Technology ExecutiveAuthor of 15+ BooksKnoxville, TN
About
Jason Powers is a marketing strategist who can also build what he plans. He writes the campaign, shoots and animates the video, designs the site, and codes the system behind it.
A South Florida native trained in visual communications, Jason has worked across nearly every discipline in marketing: national broadcast campaigns, brand identity, websites and search, 3D animation, packaging, outdoor advertising and the software that ties it together. His entertainment work carries credits from Lucasfilm, Warner Bros. and Paramount.
As VP of Marketing & Technology at Zoom Tan, he spent nine years running both functions while the franchise grew from 3 locations to more than 100, producing broadcast campaigns in-house and building the company's own customer, text-messaging and point-of-sale platforms.
Today he leads marketing and technology for Knoxville's Loudon County Fence, runs the agency Powers Advertising, and writes the Marketing Without the Agency series of field guides for small-business owners. On the side he publishes fiction, makes games, and builds websites that largely run themselves.
Four threads run through his work: growth, plain-spoken advice, automation and storytelling.
At Zoom Tan, Jason ran marketing and technology together for nine years. His team produced national TV campaigns without an outside agency and built the company's own CRM, SMS marketing platform and three generations of point-of-sale systems.
He started as the platform's only developer and grew the organization to about ten developers, an IT support team and a marketing team.
His Marketing Without the Agency series gives small-business owners numbered rules, honest costs and a worksheet for every chapter. The premise is simple: most owners don't need more ads. They need to be easier to find, easier to pick and easier to call.
Jason designs AI-driven systems that do the daily work of a media company or agency. Radazoid finds what's trending, writes, illustrates and publishes every day. Find Knoxville answers local questions from its own data and turns every answer into a page. Powers Advertising's AI receptionist answers a business's missed calls.
He uses these as working labs. What earns attention in his own sites is what he recommends to clients.
He writes the Glitches sci-fi series for young readers and is at work on a philosophical thriller and a dark fantasy novel. Under the Powers Digital Studios label he released Commuter Carnage, an arcade driving game, and is building a Victorian haunted-mansion shooter starring Nikola Tesla's ghost-disruptor.
His animated Fence Man character fronts a local company's video series.
Business guides, fiction for young readers, and original coloring and large-print puzzle books, all available on Amazon.
Marketing Without the Agency · Book 1
21 straight rules for getting found, getting picked and getting called.
Written for owners who are good at their trade and tired of paying for marketing that doesn't work. Each rule comes with a straight answer, a story from the field and something to do today. Followed by Don't Buy Ads Yet, on advertising with a small budget, and Found by the Machines, on AI search.
Broadcast, animation, print, outdoor, packaging, interfaces and architectural illustration. The full archive is on Behance.
America 250 campaign
Drew Estate product launch
Resort magazine ad
Resort billboard
Beverage packaging
3D architectural rendering
Sales brochure
Town square elevations
Mobile game title art
Illustrated resort map
Companies, publications and studios Jason has founded and runs.
Websites, AI receptionists and local marketing for small businesses, delivered as a mostly self-running platform.
powersadvertising.com MediaA daily magazine for kids of the 70s, 80s and 90s: games, movies, cars, sports and retro merch.
radazoid.com Local searchA directory of 2,000+ Knoxville businesses with its own AI answer engine.
findknoxville.com Small businessGuides and tools for starting a business and getting it found online.
bizfari.com ShopPrintables for teachers, families and caregivers: worksheets, puzzles, planners and party games.
printablebarn.com GamesHis independent game label, home of Commuter Carnage.
powersdigitalstudios.itch.ioIdeas
What if the brain doesn't make consciousness, but receives it?
Away from marketing, Jason thinks and writes about consciousness and the nature of reality. He's drawn to the possibility that awareness is fundamental, that individual minds are concentrations of something larger, and that the world's religions may describe the same truth from different windows.
He treats it honestly as speculation: a "maybe, might be, this suggests" approach that starts from what physics actually says and asks what it could imply. Those ideas drive his thriller The Devil Himself, about a government inspector who meets something ancient beneath a particle-physics lab, and a nonfiction book in development.
Leadership across franchise retail, home services, science, land planning, e-commerce and entertainment.
Brand, web, search, video and reputation for a long-established Knoxville company. Founder of Powers Advertising.
Led marketing and technology as the franchise grew from 3 to 100+ locations.
Interface design for a national science laboratory, inside an Agile development team.
Land-planning illustration in Jupiter, Florida, e-commerce at B&B Industries, and entertainment work with credits from Lucasfilm, Warner Bros. and Paramount.
Press & Media
For event organizers, podcasts, publishers and press. Use either version as written.
Contact
For press, publishing, roles and projects, email is the best way to reach Jason.
jason@powersadvertising.com
